MKT529 GDB NO. 1 SPRING 2023 || 100% RIGHT SOLUTION || EXPORT MARKETING || BY VuTech
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Scenario
Political instability in a country has an impact on imports and exports. In Pakistan, it has led to an increase in Dollar rate. At the same time inflation rate has also increased. Recently there has been a ban on several imports causing some industries to stop their operations thus creating increase in prices of local products. Shortage of dollar reserves has also increased delays in payments internationally causing increase in overall prices and economic instability.
Requirement
Keeping in view above scenario, discuss whether increase in inflation rate has any impact on exports of a country or not. Justify your answer with logical reasons.
Solution:
Inflation refers to the general increase in prices of goods and services within an economy over time. When discussing the impact of inflation on exports, we need to consider several factors that influence the relationship between the two.
Price Competitiveness:
Inflation can affect the price competitiveness of a country's exports. If a country experiences high inflation, the cost of production, including wages and raw materials, tends to increase. This rise in production costs can lead to higher prices for exported goods. As a result, the country's products may become more expensive compared to similar goods produced in countries with lower inflation rates. This loss of price competitiveness can negatively impact exports as foreign buyers may choose cheaper alternatives from other countries.
Exchange Rate:
Inflation can also affect the exchange rate of a country's currency. In a situation where a country experiences high inflation, its currency's value may depreciate relative to other currencies. This depreciation can make the country's exports relatively cheaper for foreign buyers, as they would require fewer units of their own currency to purchase the goods. Consequently, a depreciated currency resulting from inflation can boost exports by making them more affordable and competitive on the international market.
However, it's important to note that the impact of inflation on exports is not straightforward and can vary depending on the specific circumstances. Other factors such as demand for the country's exports, market conditions, and the overall economic stability of trading partners also play significant roles.
According to above scenario, Pakistan is experiencing political instability, an increase in the Dollar rate, and a ban on several imports. These factors have led to an increase in inflation and economic instability. In such a situation, the increase in inflation rate is more likely to have a negative impact on exports. Higher inflation raises the cost of production and can make Pakistani goods relatively more expensive compared to goods from countries with lower inflation rates. This loss of price competitiveness, combined with the overall economic instability, could hinder export growth.
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